Apple
Stores in the United States and United Kingdom have commenced the sale
of gaming robots “MekaMons” built by a Nigerian-British, Silas Adekunle.
Adekunle is the founder/CEO of Reach Robotics, and developer of the world’s first augmented reality gaming robots.
Silas
Adekunle, is the founder/CEO of Reach Robotics, and developer of the
world’s first augmented reality gaming robots (Photo: Reach Robotics)
His company just signed an exclusive sales deal with Apple, and his
robots, Mekamon, will now be exclusively sold in Apple stores in the UK
and US.
The product with a price tag of $299.95 went on sale from 16 November in the shops and online.
The robots are made of plastic and can be operated with an iPhone
and other smartphones, which creates a virtual world for users to
battle in and explore. The app is also used to upgrade the robots with
new abilities.
Adekunle, who was born in Nigeria, moved to the UK when he was 11 years old.
Adekunle
Silas’ company just signed an exclusive sales deal with Apple, and his
robots, Mekamon, will now be exclusively sold in Apple stores in the UK
and US. (Photo: Reach Robotics)
He is an engineer who graduated with First Class Honours from the
University of the West of England in Bristol, with a Bachelor of Science
in robotics technology. He previously worked at GE Aviation and
Infineon.
“We’ve created an entirely new video gaming platform,” said Adekunle in a press release, published by Black Enterprise.
“MekaMon straddles both the real and virtual worlds while taking the
gaming experience beyond a player’s screen and turning their sitting
room into a limitless robotic battle zone. MekaMon represents a quantum
leap forward in the leveraging of augmented reality. Players can whip
out their iPhone to battle their multi-functional, connected battlebots
in the physical and virtual worlds at the same time.”
Speaking to TechCrunch, Silas described how the move came about:
“I demoed to (Apple) at GDC. One of our investors set
up a meeting and they loved it. At the time, I didn’t know they were
going to announce ARKit. When I saw it, it made sense. It was the right
direction.”
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